As Dreams posts sales and profit growth for the fifth year in a row, Retail Week talks exclusively to boss Mike Logue about how the beds specialist continues to avoid the nightmare that so many other retailers are facing.
Dreams posted sales of £309m – up 2.9% – as like-for-likes climbed 1.9% for the year to December 24, 2018. Profit before tax rose 11.7% to £32.7m during the same period and the group remained debt-free at the year-end.
Rewind five years and Dreams was bought out of administration by Sun European after the retailer collapsed into administration with debts of £106m. The private equity firm quickly parachuted in Mike Logue to turn around its flagging fortunes.
As chief executive, Mike Logue has overseen growth since taking the helm in 2014, bringing new technology, store openings, recycling services and innovative products with him.
Please sign in now if you have a subscription or are already registered with us.
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.