THG Ingenuity partners with PwC to drive digital growth
THG’s tech arm Ingenuity has announced a strategic alliance with international professional services brand PwC to drive digital growth and enhance online customer experience.
The retail group that owns brands like Lookfantastic and MyProtein said the alliance will help brands excel in the direct-to-consumer spectrum, giving access to PwC’s services such as business strategy, research and design of the brand web stores.
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