H&M sales increase

Turnover at fashion retailer H&M has surged, following the release of its Stella McCartney range.

Like-for-like turnover for the Swedish group increased in November by 11 per cent. Stella McCartney's collection for H&M caused mayhem when it launched in stores in as the range launched in 400 stores across Europe and North America.

Long-awaited garments flew off the rails and were appearing on auction site eBay within hours as the long-awaited collection flew off the rails in stores.