Hotel Chocolat looks to high street stores ahead of phased reopening

Hotel Chocolat

Specialist retailer Hotel Chocolat has said it will look to reopen high street and self-standing independent stores first, ahead of it beginning a trial reopening of a number of stores as takeaway locations from next week.

Co-founder and chief executive of Hotel Chocolat Angus Thirlwell said the retailer would open five or six stores next week as takeaway cafes, as part of a trial phased reopening of its estate.

Thirlwell said the locations would be predominantly in London and other “thriving communities”, and would have a limited offering of products, such as ice creams and milkshakes.

“We’ll open some stores as takeaway cafes, not chocolate shops. We’re opening up five or six locations next week to get a read on how our planned safe way of working actually performs in real life,” he said. 

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