Analysis: Should retailers focus on getting better, not bigger?

Business star review

Despite the punishing retail climate, most retailers are still expected to grow. But is the right thing to do? Is it time for a reset of corporate expectations? Is it time for retailers to concentrate on getting better, not bigger?

The UK retail sector is under immense pressure. Sales are flatliningconsumer confidence is wavering and a weak pound has hammered those with international businesses. 

Some businesses have buckled under this pressure and launched redundancy rounds, CVAs or have sought additional funding in a bid to plug the gap.

Despite this backdrop, retail success continues to be defined by growth, either through ever-increasing sales and profits or by expanding into new territories. However, is this perception outdated? 

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.