Cult US fashion retailer Opening Ceremony is poised to open a pop-up store at the Ace Hotel in Shoreditch, east London.
The pop-up shop is scheduled to open towards the end of July, while the UK’s first Opening Ceremony store in Covent Garden closes for restorations, according to WWD.
The pop-up will sell womenswear and menswear as well as its designer collaborations. To fit in with the local audience in Shoreditch, the Opening Ceremony pop-up will also house collections from NewGen designers Marques’Almeida and Faustine Steinmetz.
Opening Ceremony, which has a cult following, has previously opened a pop-up in the Ace Hotel in New York.