Topshop has rolled out its beauty range on fashion etail marketplace Zalando in a bid to drive European sales.
The fashion retailer’s tie up with Zalando marks the first time it’s clothing range and beauty range has been sold via one online marketplace in Europe.
The partnership will see Zalando sell over 200 products across Topshop’s beauty range across eight different markets.
The move comes shortly after Topshop began selling its clothing range on Asos for the first time as part of its strategy to boost online revenue.
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