Following the opening of Abbott Lyon’s debut pop-up store, chair Gareth Jones speaks to Retail Week about the meaning of affordable luxury, the retailer’s competitive advantage, expectations for the peak trading period and where stores fit into its future
Pureplay jewellery retailer Abbott Lyon was founded in 2015 with a mission of creating quality jewellery at affordable price points, offering personalised, designer-inspired items for customers to wear every day.
With a US expansion strategy in the works, a host of celebrity ambassadors on board including TV personality Stacey Solomon and the opening of its first pop-up store, the Abbott Lyon brand is booming and shows no signs of slowing down.
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