All Dunnhumby articles – Page 9
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OpinionRetail IT’s New Year spending spree?
Retailers have been making do and mending when it comes to IT systems for the past couple of years. 2010 is likely to be the year when the necessary projects they have been putting off start to see some traction.
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AnalysisLoyalty cards: The two-way street of loyalty
A month ago Asda chief operating officer Andy Clarke caused a stir in Retail Week by saying there was no place for loyalty cards in retail. Here, in an extract from his new book, Martin Hayward of Dunnhumby, the company behind Tesco’s successful Clubcard, explains why he believes customer insight ...
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NewsCanadian grocers seek to dodge Walmart bullet
As Walmart ploughs ahead with aggressive Supercenter expansion across Canada, the local players have begun to accept that aiming for price leadership is not worth the battle.
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AnalysisDunnhumby: A lifetime of loyalty?
Loyalty scheme operator Dunnhumby continues to innovate to provide Tesco and suppliers with the customer insight they need to make business-critical decisions
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Analysis
Will Best Buy be best in UK?
News of Best Buy’s UK launch has caused a storm, but will it really transform electricals retailing? Joanna Perry speaks to Best Buy chief Bob Willett about how it plans to replicate its US success.
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News
Tesco’s Dunnhumby seals deal with Macy's
Tesco’s consumer insight company Dunnhumby has signed a deal with US department store retailer Macy’s.
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Analysis
As seen on screen
Early digital store signage is being overtaken by more sophisticated media. Joanna Perry finds out how video is stealing the show.
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Analysis
Vital statistics
The demographics of the UK are changing and retailers need to keep up with who their customers are if they are to succeed on a local level. Joanna Perry looks at the importance of data collecting
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News
Tesco.com to tighten up e-mail marketing
Tesco.com is planning to make its e-mail marketing campaigns more targeted after signing up database marketing services company Epsilon International.
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Analysis
In the detail
Millions has been invested in CRM systems, but return on investment focuses on marketing. Joanna Perry reports
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News
Tesco Clubcard to go global
Leahy vows to launch scheme in every country the grocer operates in

















