John Lewis has unveiled its online Christmas shop for 2023 as customer searches for gifts “double” in comparison to this time last year, according to the retailer.
John Lewis said a recent survey showed 28% of customers are browsing and purchasing Christmas gifts as early as August.
Customer searches for tree decorations are reportedly up 33% year on year while wrapping paper searches are up 466% and crackers are up 400%.
Please sign in now if you have a subscription or are already registered with us.
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.