John Lewis unveils online Christmas shop for 2023

Employee in John Lewis hanging up Christmas decorations

John Lewis has unveiled its online Christmas shop for 2023 as customer searches for gifts “double” in comparison to this time last year, according to the retailer.

John Lewis said a recent survey showed 28% of customers are browsing and purchasing Christmas gifts as early as August.

Customer searches for tree decorations are reportedly up 33% year on year while wrapping paper searches are up 466% and crackers are up 400%. 

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