Luxury etailer BrandAlley has launched its first television advertising campaign following a relaunch of its website.
The 30-second advert, which aired this week and showcases the etailer’s affordable luxury proposition, depicts a glamorous woman who sells the clothes off her back to get her hands on a pair of designer shoes. The ad’s strapline is ‘There is a savvier way to shop’.
BrandAlley completed a management buyout in January.
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