Opinion: The 2010s, the decade when retailers started to listen

Ajaz Ahmed

The last decade saw many famous retailers go out of business. Names that we grew up with are no longer with us.

Famous brands including Thomas Cook, Toys R Us, Borders, BHSStaples, Blockbuster, Comet, Tie Rack, Poundworld and Phones4u.

I don’t know if my brother is just unlucky, but he worked at Comet, Phones4u, Maplin, Staples and was offered a job at Toys R Us. I fear for the future of the store he works in now (let me know if you want his CV).

At the beginning of the last decade, many retailers were still in denial and ecommerce was still a relatively small part of most retail businesses.

We saw the tipping point arrive and now there’s no going back to the old days.

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