Dispatch: German shoppers stay local in fightback against coronavirus

Subdued Germany WRC

As coronavirus takes its toll on economies and businesses across the globe, Retail Week brings you regular dispatches from international retailers and experts who provide their insights into how they are coping with the pandemic.

In today’s edition, Mirko Hackmann, editor-in-chief of Handelsjournal, reveals how German consumers are shopping locally to help their country’s economy bounce back from the coronavirus crisis. 

This article first appeared in issue six of World Retail Congress’ report, The Retail World 2020: Retailing in a time of crisis

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading

Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on Retail-Week.com
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.