Frasers Group is the retail group founded by Mike Ashley in 1982 and previously known as Sports Direct International. Its brands include Sports Direct, Game, Flannels, Evans Cycles, Jack Wills and House of Fraser (trading as Frasers), which it bought out of administration in 2018. There are nealry 30 department stores trasing under the Frasers and House of Fraser fascias, primarily selling a range of hihh street and luxury fashion and beauty products. Retail Week provides news, analysis, features and opinion about Frasers Group and the department stores sector.
Frasers Group has increased its exposure in Asos to 29.26%, after adding potential voting rights through financial instruments.
More retailers are embracing a new way of shopping by letting AI agents browse, search, recommend, and purchase on behalf of the shopper – known as agentic commerce.
Frasers Group has opened a new flagship Everlast Gym+ in the heart of Manchester.
The British retail group is now the second-largest shareholder in the German sportswear brand after acquiring a 5.77% stake
Marks & Spencer has poached a top Frasers executive to spearhead its fashion, beauty and home omnichannel business as it seeks to build online sales, Retail Week can reveal.
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