Asos and Boohoo – two fast fashion etail giants who have stormed through the pandemic, picking up struggling competitors as they go. But, in five years’ time, who will be the bigger powerhouse?
British occasionwear brand Coast has been acquired by Boohoo, along with sister retailer Karen Millen, as part of the ecommerce giant’s push to expand its customer base and lead the online fashion market.
After a stellar year in which the fast fashion etailer reported over £1.7bn in sales, and acquired six well-known brands, Boohoo has unveiled plans to keep its momentum going.
Boohoo has wasted no time making good on its plan to snap up distressed fashion brands for a song in the post-pandemic retail landscape.
Boohoo has acquired the intellectual property of Oasis and Warehouse in a £5.2m deal alongside posting a jump in first-quarter revenue.
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