Advertima
Advertima provides in-store shoppers’ data for retail media. Advertima Smart Signage offers similar targeting capabilities and audience insights as in the online world, empowering retailers to shift brands’ ad spend towards their in-store digital signage network to significantly grow their media revenue. Advertima’s Computer Vision technology is fully compliant with the EU General Data Privacy Regulation (GDPR).
Contact info
- Email:
- future@advertima.com
- Website:
- https://www.advertima.com
Retail VoiceWhy FMCG brands want to invest in in-store retail media
Retail media will be one of the biggest growth areas over the next few years, so what should grocers be doing now to harness their FMCG suppliers’ sizable brand marketing budget?
Retail VoiceWhy in-store media should be retailers’ investment priority in 2022
In-store media sales are booming, and retailers can take advantage of that by building their own digital signage network, says Mats Klevjer, director of digital out of home at Advertima.