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Retail VoiceWhy retailers need to listen, not shout
With Christmas creeping ever closer, Adobe’s Suzanne Steele explains what consumers really want from retailers this festive season is empathy
Retail VoiceWhat shoppers want: More personal, less choice, stronger purpose
Consumer expectations are higher than ever before, but what is it that shoppers really want and how can retailers achieve it? Adobe UK’s marketing director Peter Bell highlights what retailers can do to stand out.
Retail VoiceEnsuring shoppers feel safe in store is key to retail recovery
Balancing a safe environment with the joy of shopping in store will be key for retailers in the post-pandemic era, argues Lee Edwards, vice-president and managing director for UK and Ireland, Middle East and Africa at Adobe.