The inside view from operations director Mick O’Connor

What makes your ideal employee?

An extrovert, friendly with a real people focus. People who enjoy fashion and looking great.

What sets apart working at Blue Inc from your competitors?

Our friendly and supportive company culture, with short management reporting lines. Blue Inc has a fast moving pace of change and growth strategy, combined with great loyalty and heritage.

How do you strive to retain your staff?

By investing in our people, we ensure we have the most knowledgeable, skilled and motivated staff in the fashion industry. We also offer great career progression opportunities in line with the company’s growth plan and our ethos of promoting from within wherever possible.

How do your ensure your employees have a good work/life balance?

We offer flexible working hours, as getting this balance right is important.

Founded 1912

Based Walthamstow, east London

Number of staff 850

Number of stores 87

Number of days’ leave Dependent on the role and length of service

Employee benefits Dependent on role and length of service, schemes include pension, life assurance and health care. We also offer generous staff discounts on the latest fashion products from our range

Work ethos Customer service and friendly attitude. Work hard and play hard, and always try your best to say ‘yes’ to a customer