Technology blog

Gain expert analysis and advice from key representatives of technology firm Oracle.

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How to survive in the connected age

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In the age of the connected consumer what does a modern, successful company look like?

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Consider these caveats concerning blockchain technology

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At Oracle, we are extremely interested in the current and future state of blockchain in retail and consumer packaged goods (CPG) supply chains.

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How to connect with consumers who want to be forgotten

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Consumers want to disengage from irrelevant and impersonal communications – the key to keeping their attention is personalisation

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How artificial intelligence is disrupting retail

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The sooner retailers start experimenting with artificial intelligence and learning more about how it can improve their customer experience the better.

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In a tech-led world has retailing really changed?

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In order to thrive and not simply survive, retailers must keep a laser-sharp focus on the basics of retailing in their innovation and technology developments.

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How blockchain can help build trust in a trustless world

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Blockchain could be the answer to helping retailers share data with parties who do not fully trust each other, believes Oracle’s innovation strategy director.

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What retailers don’t know about customer loyalty

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Retailers rely on loyalty programmes to incentivise shoppers and ensure repeat business, with 62% saying they plan to refresh their loyalty offerings within the next year.

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Three steps to delivering the perfect order

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David Turner, senior director EMEA marketing at Oracle NetSuite, reveals the three steps retailers can take to ensure customers keep coming back.

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Is your spreadsheet addiction leading to administration?

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With sky-high consumer expectations and a difficult economic environment to contend with, retailers must have robust planning and forecasting processes.

Breaking down blockchain: The tokenised ledger

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With blockchain the future of the retail supply chain, Oracle’s Antony Welfare looks at the benefits of implementing a token-based system.

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How to implement blockchain effectively

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Blockchain may currently be one of the biggest talking points in retail, but businesses must take a considered approach to ensure successful implementation.

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Introducing a new approach to modern finance

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Technology investment and data insight are transforming the way finance teams operate, allowing them to better navigate an uncertain market and unlock value.

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Why back-office functions are an investment priority

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Retailers should start their investment plans with back-office technology and recruitment, rather than prioritising front-end functions.

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Why online advertising must match your inventory

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A frictionless path to purchase online relies on retailers having a true view of stock within commerce solutions.

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Three ways to close the customer experience gap

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James Geller, retail solutions director at Oracle, looks at explanations for the existence of the customer experience gap and how to close it.

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