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Q&A: Impact.com UK country manager discusses the importance of partnership marketing in the modern age
We spoke to Impact.com’s UK country manager Anthony Clements about how to leverage partnership marketing, how AI is changing brand discovery, and alternatives to paid ads.
- Impact.com is a technology partnership marketing platform helping brands to connect with partners that can promote the brand and reach new audiences.
- Impact.com works with a range of retailers, travel companies and neobanks.
- Brands using affiliate and influencer marketing can drive up to 46% more sales than single-channel strategies
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