Evan Schuman
- Analysis
Analysis: How Walmart has developed its mobile Scan and Go service
One of the many advantages of mobile payment is significantly expanding CRM reach, getting to know about a far greater percentage of all of a shopper’s purchases. Nowhere is this more attractive than with Walmart, which has never had (and still doesn’t) a traditional CRM.
- Opinion
Comment: Walmart fights back with technology as sales slip
As Walmart was reporting its first same-store sales drop in seven quarters along with a barely increasing profit on May 16th, it also detailed its impressive IT and e-commerce growth.
- Opinion
Comment: How social media and mobile have changed attitudes to privacy
When it comes to softening up shoppers and making them more comfortable sharing personal information with retailers, nothing has done a better job than social media sites.
- Opinion
Comment: Why Best Buy's claim it has 'ended showrooming' is wrong
On February 15, Best Buy put out a statement saying it had ended showrooming by introducing a new price-match program.
- Opinion
Comment: PCI Security Problems - the practical versus the perfect
Security rules are wonderful things and nowhere are they more needed than in retail and payment card data. But there is a common criticism of the organization that handles such matters.
- Opinion
Comment: Amazon's same-day delivery boosts conversions but has few users
With all the attention recently being paid to same-day delivery by retailers including eBay, Walmart, Macy’s, Nordstrom and tons of others, here’s an interesting stat – and a delicious contradiction – from the largest same-day retail deliverer: Amazon.
- Analysis
Analysis: How has m-commerce evolved?
The story of m-commerce efforts in 2012 includes both good news and bad news. Firstly the good news.
- Analysis
Analysis: The increasing importance of data
Loyalty programmes are nothing new, but their importance to retailers is increasing. Evan Schuman discusses what is happening in the loyalty market this year.
- Analysis
Analysis: Multichannel in the mainstream
2012 was the year multichannel work started in earnest for many retailers. Evan Schuman charts its progress and discusses what’s next.
- Opinion
Comment: Are JC Penney's latest moves bold or foolish?
When a CEO takes over a troubled chain, bold moves are generally encouraged. But when the chain is a much-beloved 110-year-old, 1,100-store $17 billion household name, bold can be very bad.
- Opinion
Comment: Some good ideas are emerging on 'showrooming'
In the otherwise futile battle against showrooming – do you really think making it harder for your shoppers to compare prices on their mobile devices isn’t going to backfire? – some chains have started to get clever.
- Opinion
Comment: Walmart is quietly becoming quite the mobile hipster
Despite a staggering $444 billion in annual revenue, Walmart has generally been sluggish and conservative, allowing tech innovations to be toyed with by rivals such as Amazon.
- Opinion
Comment: Cyber thieves are smarter than you think
There are two opposite views on the best way to protect sensitive retail data from cyber thieves, including payment card, CRM, inventory, pricing and payroll data.
- Opinion
Comment: Cloud complexity may be the death of us all
Like any new IT toy, the cloud has repeatedly been proclaimed this wonderful approach that will cut costs, improve operations and most likely cure cancer.
- Opinion
Comment: Why is mobile payment failing in the US?
In the States, mobile payment is one of those magical concepts where all of the relevant players are in complete agreement that this is a must-have. And yet, despite the fact everyone says they want it, it’s not getting anywhere.