Store gallery: H&M and Ikea open first Atelier100 store in London

Atelier100 Facade

Swedish fashion giant H&M and Ikea’s largest franchisee Ingka Group have collaborated to open the first Atelier100 store at the Livat shopping centre in Hammersmith, west London.

In a first for the two iconic Swedish brands, H&M and Ingka Centres have teamed up to give the store a “hyper-local approach to retail” and create a space to “showcase London-based designers and creatives”.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.