Store gallery: Gymshark boss hails 'iconic' Regent Street location ahead of flagship opening

Gymshark store main interior

Gymshark’s first flagship store is set to open on London’s Regent Street on Saturday and founder and chief executive Ben Francis says “it will be one of those days that none of us ever forget”.

Speaking to Retail Week during a sneak peek of the eagerly anticipated opening of the 18,000 sq ft store, the 30-year-old says the Regent Street location will be a success, despite the West End struggling to return to pre-Covid footfall levels.

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