‘Omicron and Plan B are a hammer blow for the West End’s Christmas recovery’

By Jace Tyrrell2021-12-13T11:14:00

After the optimism of November that saw West End footfall rise above pre-pandemic levels for the first time, the steady drizzle of Covid restrictions and warnings has dampened any Christmas spirit, writes Jace Tyrell of New West End Company.

While the safety of the public remains our top priority and we fully support the re-introduction of mandatory face coverings, the hammer blow of a renewed work-from-home order means that the last full week of work before the Christmas break will inevitably not meet earlier optimistic projections.

On the back of subdued footfall from two winter storms and a tube strike, the recovery strategies of many retail and hospitality businesses are once again switching into survival mode.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Register for free to continue reading

Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Two free article views per calendar month on Retail-Week.com
Detailed analysis of current trends and events
Exclusive newsletters
In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.