Ikea earmarks €1bn to adapt London stores for ecommerce

Ikea Tottenham store

Ikea is set to spend €3bn throughout 2023 on adapting its iconic out-of-town big-box stores to double up as ecommerce distribution centres.

Tolga Öncü, retail manager at Ingka Group, told Reuters that a third of the total amount of investment had been earmarked for London, which the retail giant sees as a test bed for new formats and logistics set-ups. 

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