First look at Footasylum’s ‘most technologically advanced store yet’

Interior of Footasylum store, Lakeside Shopping Centre, showing product on display and the words 'Defy ordinary' on the ceiling

Footasylum has opened the doors to its new store in Lakeside Shopping Centre, Essex, showcasing a “first-of-its-kind concept development” for the retailer.

The new 10,000 sq ft store has an “improved look and feel”, reflecting Footasylum’s recent investment into its digital capabilities.

Chief executive Barry Bown said the store is the retailer’s “most technologically advanced store yet” and offers customers a connected omnichannel shopping experience.

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