Data: Confidence edges down as consumer interest in major purchases declines

Oxford Street Christmas lights 2021

The rising cost of living and the Omicron variant have led to a decrease in consumer confidence during the festive season.

Consumer confidence fell by one point to -15 in December, according to the latest data from the GfK consumer confidence barometer.

In light of increasing costs, consumers expressed concerns around personal finances over the next year, with the index decreasing by one point to one – two points lower than this time last year. 

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading

Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on Retail-Week.com
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

During December, registered users can access 24 free articles in our advent calendar - find it here or on the homepage.

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.