Amazon is opening 10 pop-up stores across the UK to champion the products of more than 100 of its small business partners.
The etail titan will launch the first of the sites, operating under the Clicks and Mortar fascia, in Manchester today.
Amazon has joined forces with Enterprise Nation, Direct Line for Business and Square to roll out the temporary shops, which will also open in Wales, Scotland, the Midlands, Yorkshire and across the South East.
It said the year-long pilot was designed to allow more than 100 small online businesses to sell through a physical high street presence for the first time.
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