Data: ‘Pingdemic’ hits footfall after short-lived ‘freedom day’ boost

People wearing face masks walking down a street with market in the background

Footfall over the month of July was down compared with June due to changeable weather conditions and an increase in the number of people being told to self-isolate.

Footfall experienced a boost in the second and third weeks of July as remaining restrictions were eased, according to the Springboard Index. Footfall rose by 16.5% on ‘freedom day’ on Monday July 19, compared with the same day a week earlier.

However, this brief lift could not impact the overall drop across the month as a whole, with footfall down 24.2% in July compared with the last comparable period in 2019. Footfall was also down a further 2% from June.

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