Why Frasers believes now is the right time to push its Plus loyalty app

Frasers Plus app on smartphones

Frasers and THG often make headlines for separate reasons. However, this week, it was because the two businesses announced a multiyear partnership. Retail Week takes a closer look at what this means for the two retail giants. 

Frasers and THG have made plenty of headlines, but rarely together. This changed earlier this week, when the two giants announced a multiyear Ingenuity partnership. 


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