Nike makes further metaverse moves with digital fashion house acquisition

a16z x RTFKT metaverse sneakers

Source: RTFKT

Nike is set to acquire virtual fashion and non-fungible token (NFT) platform RTFKT for an undisclosed sum.

The move marks the sportswear giant’s most significant shift into the metaverse, following the creation of the Nikeland virtual world on gaming platform Roblox last month.

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