Rose told delegates at the Drapers Fashion Summit yesterday that M&S was 'sitting on a goldmine of assets that we don't really market very well'.
Referring to the M&S food offer, Rose commented that not a lot of people know that the retailer is 100 per cent in control of its supply chain.
'Thirty or 40 years ago, M&S set the benchmark for food standards, then we forgot to remind people we were doing it. It's quite difficult to find a way to resonate it,' he said.
Rose also revealed that M&S is aware of the controversial issues of supply chain management and said: 'We do care if children are tied to benches and whether or not the factory doors are locked and bolted so people can't get out. We do care if people are paid above the minimum wage.'
Last week, M&S reported a stable rise in sales for the second quarter, but Rose warned that the looming festive season would be trouble for some. He said: 'There will be further casualties before Christmas among the small players - I think we will get our fair share of the cake.'
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