Reiss has hired former Cocosa managing director Gwynn Milligan to the newly-created role of trading director.

Milligan, who exited Cocosa after just six months in March, joins Reiss this week taking overall responsibility for buying and merchandising and overseeing design, production and development of product across menswear and womenswear.

Reiss founder David Reiss said: “As Reiss continues to develop into a truly international brand we felt there was a need to introduce a director to oversee all aspects of global trading.”

Prior to Cocosa, Milligan was at Asos as commercial director. She has also held roles at Arcadia including buying and merchandising director for Wallis, merchandising director for Miss Selfridge and merchandising director for Topman.