Chief executive
New Look

New entrant to the Retail Power List Carl McPhail has taken the helm at the successful value fashion player at a key time in its history.

The private equity-backed retailer is in the first flushes of lofty ambitions to become a global fashion retailer on a par with giants Inditex and H&M. Highly likeable McPhail, a former Arcadia, River Island and Selfridges man, has ambitions to double the retailer’s UK trading space and expand into new markets including Ukraine, Poland and Singapore.

One of McPhail’s key tasks has been this year’s relocation of New Look’s head office to central London in an attempt to attract the cream of the global fashion crop.

He has stolen market share from retailers such as Marks & Spencer and Next by keeping costs low and stock control tight, and has led the retailer to post a record year.