Interview: Pano Christou’s plan to save Pret a Manger

Pano Christou 1

The CEO looks back on his whirlwind first year in charge and ripping up the rulebook.

“There have been times over the last six months when you sit back and think to yourself: ‘My God, what’s going on?’”

Pret a Manger boss Pano Christou’s words sum up what has been a rollercoaster ride during his first year as a chief executive. 

When he took the reins from his long-serving predecessor Clive Schlee last October, Pret was in the midst of a crisis. It was rapidly and radically changing the labelling on all of its packaging in the wake of a tragedy that cost an allergic young girl her life, after she unknowingly ate a Pret baguette containing sesame while on a British Airways flight. 

 

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