Asda poaches Aldi director for head of marketing role

Asda Edmonton Green

Supermarket giant Asda has poached former Aldi marketing director Adam Zavalis to help “deliver outstanding quality products at incredible prices” for UK consumers.

Zavalis will take up his new role as vice president of marketing for Asda in November and joins from discounter Aldi where he has been director of marketing for the last eight years.

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