Next and New Look have penned pre-let deals at Telford Shopping Centre as the town’s fresh fashion mall takes shape.
Both fashion chains are increasing their presence in the development, which is being revamped by Sovereign Centros and Orion Capital Partners.
Both retailers have signed 10-year leases on their new stores.
The new fashion development will open in Autumn 2018, alongside a new bus station.
It is one of three ongoing development schemes that will transform the 1.2m sq ft centre in Telford.
A leisure development – known as the Southern Quarter – will open next month, while building will start on the Northern Quarter during the summer.
Sovereign Centros said it was “in detailed discussions” to bring “a host of other retailers” to the town.