Lena Roland
Lena Roland is managing editor, WARC Knowledge at WARC. Previously, she has held marketing intelligence roles at the IPA and DDB UK.
Opinion‘How to navigate the future of shopping on social media’
As Walmart and Microsoft make moves to buy TikTok, Lena Roland, managing editor, WARC Knowledge at WARC, sets out how businesses can navigate the challenges and seize new opportunities in the world of shoppable media