Drugstore operator CVS will roll out Coinstar’s automated Redbox DVD rental kiosks at locations across its mainland US, Puerto Rico and Longs Drug outlets in Hawaii. The roll-out, which follows a successful pilot programme, will start this quarter with about 700 installations by the end of this year and is expected to be completed by the end of 2011.

The agreement marks the first time that CVS will offer a DVD rental service to consumers and significantly expands Redbox’s presence within the drug store channel.