Baugur-owned Iceland chain welcomes country's prime minister
The prime minister of Iceland dropped into a frozen food shop after his meeting with Prime Minister Tony Blair yesterday morning.
Halldor Asgrimsson made a beeline for the Iceland store in Fulham, where he spent 40 minutes touring the store, complete with a history lesson of the chain, before being presented with a solid silver English ice bucket.
The UK's 700-strong Iceland chain was bought by Icelandic investor Baugur a year ago, along with Booker Cash & Carry.
Iceland chief executive Malcolm Walker said: 'Having been owned by his compatriots for just over a year, I can say with confidence that the Vikings have had an undeservedly bad press in the UK over the past thousand years or so. They're great people to do business with.'
Today, the Prime Minister will continue his frozen theme with a tour to the Pure Iceland exhibition at London's Science Museum.
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