Pureplay cosmetics brand Feelunique has reported strong sales growth across its direct retail and marketplace channels over the Christmas period.
For the 12-week period to January 3, 2021, Feelunique reported its overall sales grew 39% to £28m, while active customers over the period jumped 41% to 1.3 million.
Sales of skincare products was the main driver of growth, up 57%, while sales through Feelunique’s third-party marketplace channel increased tenfold year on year.
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