M&S christmas advery

Jennifer Saunders voices a toy duck, while Dawn French reprises her role as a Christmas fairy in the new ad

The iconic comedy duo have partnered with M&S to voice a fairy and raggedy duck dog toy.

French reprises her role of the fairy from last year’s Christmas advert, which saw Percy Pig brought to life, and is joined by Saunders’ Duckie to explore some of M&S’s Christmas foods laden on a table.

The ad is the first in a series of eight showing the adventures of the two Christmas characters.

Each ad will unveil more of the festive food collection.

M&S Food director of marketing Sharry Crammon said: “This Christmas we know families want a cosy, but special get together at home. Our ad brings to life what we have to offer – the perfect menu to deliver that warm, fuzzy, festive feeling.

“We know value is front of mind for families and our food range is about offering the best possible quality at the best possible price – from essentials to showstoppers – alongside that all-important dose of M&S Christmas magic.”

“We couldn’t resist reuniting two British icons in Dawn French and Jennifer Saunders with the British icon that is M&S.

“It’s a match made in heaven as they lend their voices to the glamorous Fairy and adorable Duckie and it’s fantastic to have them on board.” 

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