Waitrose teams up with Mindful Chef for recipe box pilot

Waitrose and Mindful Chef co-branded recipe box being delivered

Waitrose has launched a co-branded recipe box partnership with Mindful Chef in what it said was a UK supermarket first.

The Waitrose Mindful Chef boxes, including items from the grocer’s cooks’ ingredients range, will be sold online in a 12-week pilot with the first deliveries in early January.

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