Store gallery: Asda’s first ‘premium’ On the Move c-store format

Interior of Asda On the Move store

Asda has unveiled its first ‘premium’ On the Move c-store format on an EG Group forecourt in Buckinghamshire, with more of a focus on its deluxe ranges.

The new store, on Oxford Road in Beaconsfield, stocks 2,500 Asda products with a focus on its premium products including an extensive range of fresh and chilled ‘Extra Special’ products, as well as ready meals, beers, wines and spirits.

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