Rhian Bartlett: ‘Great value doesn’t have to come at the cost of quality’

Rhian Bartlett

You can’t have your cake and eat it, or so the saying goes. As a grocer, that’s meant that you can be known for low prices or for premium products – but you can’t be great at both.

But the world has changed. In today’s retail environment, which has been transformed by Covid-19, customers need and expect more from the retailers they choose to shop with.

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