Pureplay grocer Ocado has launched a dedicated aisle for B Corp-certified suppliers as the retailer aims to give customers greener and more sustainable choices.

The grocer said the B Corp aisle now features over 1,100 products from more than 35 certified suppliers such as Ella’s Kitchen, Innocent, Method, Charlie Bigham’s, Pip & Nut, Teapigs, Proper, Alpro, Ben & Jerry’s and Cheeky Panda.

Ocado said expanding the B Corp aisle was part of its wider commitment to sustainability and being carbon net zero by 2040. 

Ocado head of sustainability Jo West said: “Our B Corp aisle is a really positive step for both our customers and our sustainability efforts.

“We’re delighted to be making greener choices easier for Ocado customers by gathering all these amazing brands that have made a commitment to building a more sustainable future in one easy-to-find place.”

Businesses achieve B Corp status by being assessed on the overall positive impact of the company over several months on how their operations and business model impact workers, community, environment and customers.

There are 3,790 B Corp-certified companies across 50 industries in more than 70 countries.