Morrisons has reported a return to sales growth in the first quarter as it marked the opening of its 500th convenience store.
For the 13 weeks ending January 29, 2023, Morrisons reported a 3.4% increase in total sales to £4.7bn, with group like-for-like sales excluding fuel inching up by 0.1%.
During the period, the supermarket chain said it had invested further in “significant price cutting” to “help customers through the cost-of-living crisis”, with a focus on its My Morrisons loyalty scheme leading to “greater customer engagement”.
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