By Jennifer Creevy2009-07-03T13:26:00
Hard discounter Aldi has always claimed its quality is as good as the leading brand. Can it really pass the taste test? Or will its ABC1 customers start flocking back to the likes of Waitrose and Marks & Spencer when they have more money in their pockets?
Please sign in now if you have a subscription
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.