French toys retailer Ludendo is vying to buy Hamleys. Retail Week takes a closer look at the group.

In numbers: Hamleys suitor Ludendo

1977

The year the business was founded by Maurice Grunberg in a northern Parisian suburb; now run by Jean-Michel Grunberg

 

£539.3m

Global sales for calendar year 2011

 

78.7%

Proportion of total sales generated in France

 

2005

The year Ludendo formed as multi-brand fascia through the merger of the CEDIJ (Jouetland, Bébéland, and Starjouet) and La Grande Recré

 

292

Stores globally (242 France, 17 Switzerland, 15 Belgium, 11 Spain, 7 Morocco)

 

6

Number of fascias internationally

 

70%

Share of company owned by the Grunberg family

 

600

Stores target for 2015, of which 400 stores in France

 

Source: Planet Retail