Evans Cycles’ head of marketing has confirmed that a sale is “one of the options” being considered by the retailer’s private equity owner.

Evans Cycles' owner is exploring a sale

Speaking to Retail Week, James Backhouse said that Active Capital had hired investment bank Canaccord Genuity to conduct a strategic review of the business, with a sale being considered, and said that a decision about the retailer’s future would happen “in the next few months”.

Backhouse was responding to a report by the Sunday Times which quoted City sources saying that the business could be worth £100m, and that the decision to sell comes following the retailer recorded strong sales on Black Friday and Cyber Monday.

He said: “It’s not that [Active Capital] are unhappy it’s just that now feels like a good time. They are as optimistic about the future of the business as we are”.

Evans Cycles has an estimated 7.5% share of the UK cycling market and has increased its profitability of late.

In its 2013/14 financial year the retailer reported EBITDA of £8m.